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... > events and action > events > processes > action > mutual action > communication > marketing communication
PREFERRED TERM
marketing communication  
TYPE
  • YSO Concept

BROADER CONCEPT
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URI
http://www.yso.fi/onto/koko/p338
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EXACTLY MATCHING CONCEPTS
YSO - General Finnish ontology
YSA - General Finnish thesaurus
Allärs - General thesaurus in Swedish